26 November 2008
OnAir has announced
an agreement with Airblue, Pakistans fastest growing airline,
to launch Mobile OnAir voice and data services on up to 12 of its
Airbus A320 aircraft beginning in 2009.
strengthens OnAirs operations in the Middle East where OnAir
has agreements with five airlines, which are planning to launch
Mobile OnAir in 2009.
Mobile OnAir will enable Airblue passengers to make and receive
voice calls, send and receive text messages and emails, download
attachments in real time and access critical information while flying.
Passengers will access Mobile OnAir with their own mobile phones
or BlackBerry-type devices, just like they do on the ground. Charges,
set by mobile phone operators, will appear on passengers mobile
phone bills at rates similar to overseas roaming charges.
CEO of Airblue, commented: Airblue embodies a new era in passenger
air travel. With services such as e-ticketing, wireless mobile check-in
and self check-in kiosks in airports, we are constantly bringing
innovations to our passengers. Mobile OnAir will enable us to create
pioneering services generating revenue inflight, such as new entertainment
options. They will also help us enhance our customer relationship
has become known as an innovator in the region, particularly with
services designed to increase security, convenience and affordability
for passengers, said Benoit Debains, CEO of OnAir. With
Mobile OnAir, Airblue will have new opportunities to innovate and
develop new services, while at the same time, generating new revenues.
launch comes amidst mounting demand for inflight passenger communications.
A growing number of commercial airlines and private aviation companies
either currently offer OnAir inflight communications services or
plan to offer them in the near future. In addition to Jazeera Airways,
Oman Air, Royal Jordanian and Wataniya Airways, all of which plan
launches in 2009, this includes commercial airlines such as Air
Asia, bmi, Ryanair, Shenzhen Airlines, TAP, Kingfisher and TAM.
It also includes private aviation companies and VIP and government
customers such Airbus Corporate Jets, Jet Aviation and Aviation
2007, passengers have used Mobile OnAir services on flights to more
than 46 cities in 24 countries in Europe and North Africa. According
to a recent passenger survey, 80% of passengers who have used Mobile
OnAir services on selected flights would like these services to
be available on every flight.