.

Promotional Campaign Launched


Tradingmarkets.com
05 May 2009

KARACHI, May 05, 2009 (Asia Pulse Data Source via COMTEX) -- BSLDF | Quote | Chart | News | PowerRating -- The Royal Bank of Scotland Limited (RBS) formerly ABN AMRO Bank Pakistan Limited, has launched a summer promotion on its credit cards. A statement here on Tuesday said that the promotional campaign, which will run for a month starting from 1 May, is developed in conjunction with Airblue, one of the banks co-brand card partners.

It said that under the promotion, all RBS credit card holders will have a chance to win two return air tickets to the UAE on Airblue through a daily lucky draw. The statement said that the promotion is also open to new customers who successfully apply for a RBS credit card during the campaign period. It said that commenting on this special offer, Salman Sarwar Butt, Head of Retail Banking, RBS Pakistan said, RBS is known for understanding its customers needs and providing them with outstanding solutions and services. In alliance with our co-brand partner Airblue, this unique promotion further demonstrates our commitment to our customers and rewards them for banking with RBS.

Syed Nasir Ali, Managing Director of Airblue said We can very proudly say that Airblue has gained the reputation of being an industry leader and are known for providing value added travel services. Our strategic alliance with RBS, gives us an edge over others to further build loyalty from RBS high-end customer base. The statement further pointed out that the RBS introduced credit cards in Pakistan in 2005 and today is one of the prominent players in the credit card industry.